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Topic: Business
Number of pages / Number of words: 7 / 1818
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Age factor is also an opportunity for McDonald's as its Happy Meals geared towards kids. A personal observation among age groups dining at McDonald's is that many senior citizens, usually age 60 or older, eat breakfast at McDonald's. A sociocultural factor that was a major for threat for McDonald's in recent years was customers' changing attitude about food and health...


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A sociocultural factor that was a major for threat for McDonald's in recent years was customers' changing attitude about food and health. Because of the lawsuits, and documentaries produced, McDonald's implemented a plan to upgrade their salads and offer pedometers and health guides with "healthy value meals...


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