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Essay's paper info
| Topic: |
Business
|
| Number of pages / Number of words: |
3 / 562 |
Essay's paper body
Marketing
exists for the purpose of making a public aware of a company's existence, services, and
reputation. Therefore, providing the most appealing and complete information as possible is one
criteria upon which a marketing plan would be based. Each company would benefit from
marketing techniques that reveal information about them that is detailed and exemplifies the
benefit of their services over another company's...
Essay fragment
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Each company would benefit from
marketing techniques that reveal information about them that is detailed and exemplifies the
benefit of their services over another company's. The object is persuasion and to captivate
attention.
Finally, value is one criteria that marketing planners reference before and after a plan has
been created...
Essay fragment
General points of the essay
A critical review of the ways in which marketing thought is evolving in response to current trends in the services marketing environment.
As a recently appointed marketing manager to a local company you have been asked to convince the management team of the benefits of adopting the marketing concept.
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