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Topic: Business
Number of pages / Number of words: 2 / 530
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Companies should then act on this information.

Myopia affected businesses don't usually give much focus to product research, and this is usually what ultimately leads to their downfall. What they usually forget, and what we should always remember is what marketing is all about, and that is that consumer value and satisfaction is at the very heart of modern marketing thinking and practice...


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What they usually forget, and what we should always remember is what marketing is all about, and that is that consumer value and satisfaction is at the very heart of modern marketing thinking and practice.

BIBLIOGRAPHY

WIKIPEDIA. 2007. Marketing myopia [online]. [Accessed 23rd January 2007]. Available from World Wide Web:


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Analysing different examples of a marketing orientated businesses in the 21st century Can information systems provide businesses with a competitive edge? Are such IT related competitive advantages sustainable in the long run? Why or why not? MARKETING AND PRODUCT DEVELOPMENT RESEARCH-TEAM PAPER Marketing Myopia Marketing for Online Businesses New Paradigm for Marketing Research in the Information Age Organic Product Research Relationship between organizing businesses, structure of businesses and employee motivation. What is innovation? Why do firms innovate? Give examples of companies and their most recent innovations. Bell And Castells Present A Different Perspective On The Information Society. Discuss Their Arguments, Citing Research That Supports And Research That Refutes Their Positions Mcdonald'S Corporation - Swot Analysis - New Research Report On Companies And Markets C-grade answer for the impact of Hollywood's focus on the blockbuster film and how it's affected the up-turn in box office figures in the last 10 years. Discuss the Advantages and Disadvantages of Using Focus Groups As a Research Tool Glocal Product Design: A Sustainable Solution For Global Companies In Regional And/Or Local Markets Indian IT Services Migration to Product Companies

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