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Topic: Business
Number of pages / Number of words: 3 / 818
Essay's paper body

The organization that will be analyzed for their use of the marketing mix will be Maxim Healthcare Inc. Maxim Healthcare Inc. is an organization, which provides in-home nursing services to patients. Each of the four elements of the marketing mix have an impact on Maxim Healthcare Inc.’s marketing strategies and tactics...

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Maxim’s product is there nursing services, so they have to focus on their hiring requirements and training of their nurses. They want to have the most qualified and dedicated nurses working for them because this is the service that they are providing to its customers. Second is place. Maxim has to distribute their materials in places where there will be customers who might be in need of their services...

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General points of the essay

A critical review of the ways in which marketing thought is evolving in response to current trends in the services marketing environment. As a recently appointed marketing manager to a local company you have been asked to convince the management team of the benefits of adopting the marketing concept. CASE STUDY: MARKETING THE ‘LOST’ TV DRAMA ABC’S Integrated Marketing Strategy Case Title: The Clift Condominium - A Critical Evaluation of Strategic Planning and Marketing Techniques Used in Marketing a Condominium Project in Central Business District. Economics, Marketing, and HR in Healthcare- General Overview Healthcare Organization Emergency Room over utilization Marketing & Successful Marketing Practices Marketing Social Marketing in the Social Change Marketplace - Article review Marketing issues:Green Marketing and Market Entry Marketing: The Importance Of Marketing In Organizational Success The effect of the current external environment on the Marketing Management of a company or an organization within the hospitality or tourism or leisure industry Mmm . . . MAXIM The Maxim Gun Marketing Functions In Organization Non-For Profit Healthcare Organization

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