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                    Business
                
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            | Number of pages / Number of words: | 
            
                6 / 1435             | 
        
                
    
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This is different from the reseller market which includes businesses that purchase goods to resell as is for a profit. These are the same companies mentioned as market intermediaries.
? The government market consists of government agencies that buy goods to produce public services or transfer goods to others who need them...
        
        
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To remain competitive a company must consider who their biggest competitors are while considering its own size and position in the industry. The company should develop a strategic advantage over their competitors.
o The final aspect of the microenvironment is public, which is any group that has an interest in or impact on the organization's ability to meet its goals...
        
        
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