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Topic: Business
Number of pages / Number of words: 12 / 3250
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Market players are upbeat and cite rising disposable incomes, growing young population, growing western influences and modern retail as the causes for their optimism. And, though penetration is poor, the market is growing at between 30 and 40 percent. The current market size is estimated at Rs. 175-200 crores, with every summer seeing many new launches and heightened media activity in this area...


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Market players are upbeat and cite rising disposable incomes, growing young population, growing western influences and modern retail as the causes for their optimism. And, though penetration is poor, the market is growing at between 30 and 40 percent. The current market size is estimated at Rs. 175-200 crores, with every summer seeing many new launches and heightened media activity in this area...


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