Buy custom Managerial Functions: Plan, Organize, Lead, Control
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| Topic: |
Business
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| Number of pages / Number of words: |
8 / 2032 |
Essay's paper body
The action plan outlines the steps that will be taken to achieve the long term goals (Bovee, Thill & Mescon, 2007).
In 2008, Starbucks Coffee unveiled new plans to help cope with a faltering economy and to transform the company in an effort to remain competitive. In following the concept of planning, Starbucks executive management began by laying out long-term goals...
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In following the concept of planning, Starbucks executive management began by laying out long-term goals. The goals given by CEO and President Howard Schultz were to strengthen the core-business meaning their coffee and partners, elevate the experience of the customers and making decisions and investments to facilitate the long term growth of the company...
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