Buy custom Macroenvironmental analysis of EURO DISNEY
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| Topic: |
Business
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| Number of pages / Number of words: |
8 / 2219 |
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Other cultural factors should have been analyzed to decide the positioning of Theme Park. Their prevalent mistake has been the failure to recognize the cultural differences between Americans and French people. Locating the Theme Park near Paris and acquiring agricultural land as well as imposing the U...
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The French peoples' lifestyle deeply depends on the gratitude to their traditional agriculture. Thus, the land takeover by an American Company mainly does not provide pleasure to them.
In addition, the politicians' negative publicity and the cultural leaders' unfriendliness toward the Euro Disney theme park caused the company to close down one resort hotel and laid off 5000 employees...
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General points of the essay
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