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Essay's paper info
| Topic: |
Business
|
| Number of pages / Number of words: |
4 / 934 |
Essay's paper body
The
combination of localization and personalization will create new business
opportunities for reaching and attracting customers. Personalization will take
the form of customized information, meeting the users' preferences, followed
by payment mechanisms that allow for personal information to be stored,
eliminating the need to enter credit card information for each transaction...
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Also adding is the tremendous growth in mobile
telephony. Development of real-time transfer of data over 2.5G and 3G
networks will enable faster data transmission and “always-on†connectivity.
The cost of entry into mobile e-commerce is relatively low for most entrants.
For example, a bank can implement a sophisticated m-banking solution in
under six months for around $1 million...
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General points of the essay
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