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            | Topic: | Business | 
        
            | Number of pages / Number of words: | 9 / 2448 | 
                
    
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His original $1 billion investment is now valued at nearly $16 billion (including the value of Sears, which was bought for little cash).
The competitive environment
? Key success factors (what does it take to succeed in this industry? What can a co do to gain a competitive advantage?. What does it take just to survive in this industry?)
? Identify and profile the major strategic groups
? Analyse the information contained in the value chain appendix for each group...
        
        
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What does it take just to survive in this industry?)
? Identify and profile the major strategic groups
? Analyse the information contained in the value chain appendix for each group. i.e. do some groups operate with high profit margins, or lower costs structure
? Identify and compare key strategies pursued by major players in the industry...
        
        
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