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Buy custom Jetblue Airways: Starting From Scratch - Case Analysis

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Topic: Business
Number of pages / Number of words: 4 / 1119
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The Mission statement included Safety, Caring and Integrity that can be attributed to the customers and the mission statement also included fun and passion that can be attributed to the employee satisfaction.

The skill emphasis needed in a service industry such as airlines is mostly interpersonal. Recognizing the need for interpersonal skills, JetBlue designed the employee selection process to make sure the hired crew members fit into the culture and understood the values and mission...


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Recognizing the need for interpersonal skills, JetBlue designed the employee selection process to make sure the hired crew members fit into the culture and understood the values and mission. Decision making is another important characteristic of the service industry and the crew members were also identified and selected on their decision making capabilities as the customer related decisions are made at the lowest level of the organization...


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