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Essay's paper info
Topic: |
Business
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Number of pages / Number of words: |
9 / 2303 |
Essay's paper body
24 hrs billings Weaknesses
- Limited number of songs available
- Price per song is not very convenient as the average number of song contained on a CD around 15 so that in the end the price of the CD is the very same
- In 2003 it was available only to MAC users, while the majority of the people had Windows
- Not clear if Apple promises to extend the services to PC could have been maintained
Opportunities
- With more than 1 million of iPods sold by March 2003, Apple was dominating the market of portable digital players with its 27% market share
- Also the Window version introduced later on contributed in creating iPod success as 58% of all iPod owners purchased the Windowâs compatible version
- Strong leadership under Jobâs who was determinate to make Apple the center of the digital universe
- Strong business relationships with the biggest music publishers like Sony, BMG, AMI, Universal and Warner Threats
- The major threats were represented by other subscription based music providers like Roxioâs Pressplay, Listen...
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24 hrs billings Weaknesses
- Limited number of songs available
- Price per song is not very convenient as the average number of song contained on a CD around 15 so that in the end the price of the CD is the very same
- In 2003 it was available only to MAC users, while the majority of the people had Windows
- Not clear if Apple promises to extend the services to PC could have been maintained
Opportunities
- With more than 1 million of iPods sold by March 2003, Apple was dominating the market of portable digital players with its 27% market share
- Also the Window version introduced later on contributed in creating iPod success as 58% of all iPod owners purchased the Windowâs compatible version
- Strong leadership under Jobâs who was determinate to make Apple the center of the digital universe
- Strong business relationships with the biggest music publishers like Sony, BMG, AMI, Universal and Warner Threats
- The major threats were represented by other subscription based music providers like Roxioâs Pressplay, Listen...
Essay fragment
General points of the essay
AN ANALYSIS OF SEGMENTATION, TARGETTING AND POSITIONING STRATEGY OF IPOD ? APPLE
Apple IPOD - VIPI analysis
Apple'S Ipod
apple ipod
Market Analysis of the Apple iPod
Product Life Cycle Analysis for the Apple iPod
Situational Analysis Apple Ipod
The Advantages And Disadvantages Of Free Market Economy, Price Determination With Market Forces. And Government Intervention With Free Market Equilibrium Price And The More Suitable Model For The Sudan
Tops and Flops in Marketing- Apple’s iPod
the real competitive advantage of the apple ipod
Apple Ipod Marketing Plan
With Microsoft and PC's dominating a large majority of the computer market (an estimated 90%), what has allowed Apple/Macintosh to survive and expand as a business?
Apple Ipod Case
Apple Ipod: Case Study
iTunes and The Digital Music Industry
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