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| Topic: |
Business
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| Number of pages / Number of words: |
14 / 3701 |
Essay's paper body
These include reviewing customer feedback regarding their levels of interest. Advanced technology assisting with the human-animal bond will include these services:
-Public relations to trade and consumer media
-Print advertising
-Packaging copywriting and design
-Marketing services for small business
Primary Marketing Research
Hill's will research all avenues including micro marketing to gain maximum positioning, new customers and a high profit margin...
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Micro marketing is more productive than mass marketing. Many projects begin with a behavioral segmentation of Veterinarians, based on actual patterns. Through the use of statistical modeling techniques and utilization of qualitative research each segment will identify the reasons pet owners and their purchase patterns quantify their purchases...
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General points of the essay
A critical review of the ways in which marketing thought is evolving in response to current trends in the services marketing environment.
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