Buy custom integrated marketing and the many factors
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| Topic: |
Business
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| Number of pages / Number of words: |
3 / 628 |
Essay's paper body
In order to utilise this methods so as to monitor and persuade consumers to buy products, organisations will generally use a wide range of sale promotions such as
Coupons
Free samples
Contests and dealer incentives
Refunds/rebates
Bonus packs
Point of purchase displays
Personal selling "Personal selling is oral communication with potential buyers of a product with the intention of making a sale...
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For this reason this method is usually confined product categories where assistance and expertise are required such as computer servers. The downfall, however to this method is that costing can be quiet expensive due fluctuating cost needed to employee sales staff.
Pickton, D and Broderick, A (2001), Integrated Marketing Communications, FT Prentice Hall,
Linton, I...
Essay fragment
General points of the essay
Integrated Marketing Communication
integrated marketing and the many factors
Marketing and sale
Personal Selling Review
Personal Selling
Point of Sale
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