Buy custom HP vs. Dell
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| Topic: |
Business
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| Number of pages / Number of words: |
2 / 521 |
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They also reduced the time and cost of building PCs, helping to improve its operating margins. The rate of on-time deliveries increased 30% in the company's 2006 fiscal year.
Although Dell hasn't just sat back and watched H-P conquer the sales of PCs, they too launched their own ad campaign to remind consumers of the benefits of customizing computers, which they specialize in...
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Last July, Dell also opened its first retail store in Dallas stating that customers prefer to see the PCs before buying. Dell described the performance as "good." Although they had plans of opening another store in New York City, it has since been scrapped.
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