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Topic: Business
Number of pages / Number of words: 4 / 919
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His globalized background designated him as an appropriate choice to lead the turnaround of the Japanese company

Upon his arrival at Nissan, Ghosn began his new position by embarking on a three-month intensive examination of every aspect of the business Although Nissan had

technologically superior products, Ghosn found there was a distinct absence of vision and leadership...


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Ghosn organized cross-functional teams to develop a new

corporate culture using the best elements of the Japanese national culture. By October 1999 Ghosn was ready to announce his strategy to turn the company around

with the Nissan Revival Plan (NRP). The NRP become a highly successful cultural intersection that created the most dramatic turnaround in automotive history...


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