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            | Topic: | 
            
                
                    Business
                
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            | Number of pages / Number of words: | 
            
                16 / 4391             | 
        
                
    
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Despite research Global Communications could fail to effectively communicate its message with its target nation. Competition could supersede Global's marketing with a more effective campaign. The cost of advertisements could be too much for Global to absorb- making the cost of failure too high for Global to stomach...
        
        
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In order to mitigate these risks, Global Communications needs to find a reliable marketing firm to help them expand. Using the Defining the problem model, on a country-by-country basis, they need to scan the problem, look for opportunities, develop a strategy then implement it in a simple yet motivating way (Maul, 2004)...
        
        
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                                    Benchmarking Global Communications Research
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                                    Explain How Technological Advances Have Helped Organisations Create Products/Services Best Suited To Customers Needs And How They Were Able To Communicate Effectively With Their Target Audience.
                            
                    
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