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Topic: |
Business
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Number of pages / Number of words: |
16 / 4243 |
Essay's paper body
As for relationship capital not enough is known about the state of the relationship between Gene One and its suppliers. However, with the growth of the company they appear to have a great relationship capital with their customers. (McShane & Von Glinow, 2004, p. 23) By taking the time to focus on their strategy they can protect their intellectual capital which is a great opportunity for the company allowing them to focus on their growth without the loss of highly talented employees...
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23) By taking the time to focus on their strategy they can protect their intellectual capital which is a great opportunity for the company allowing them to focus on their growth without the loss of highly talented employees.
The third issue to look at is the cognitive dissonance at Gene One. The resignation letter of Angela is an example of cognitive dissonance at Gene One...
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General points of the essay
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