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| Topic: |
Business
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| Number of pages / Number of words: |
2 / 488 |
Essay's paper body
The PR campaign will create cross-functional teams with people performing the market research, strategic planning, sales, and human resources. Factors such as changing the focus marketing into this new organizational concept of workplace diversity and a new balance between shot term results and long term investments directed towards diversity awareness...
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In this new balance, short term results are important to demonstrate the results of the diversity campaign and the long term result of leading the industry with workplace awareness.
The PR campaign in conjunction with marketing will identify and predict both generic and company-specific business initiatives to adapt the new culture and extensively apply the solutions to fit the corporate vision...
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General points of the essay
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