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| Topic: |
Business
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| Number of pages / Number of words: |
3 / 663 |
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Euro Disney's hotels were fully booked by the end of 1994. This could be due to the increase of tourism after coming off of a European recession. Euro Disney also changed their name to "Disneyland Paris" at this time, a name change which eliminated the negative connotation of the things titled "Euro"...
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Within a year, Tokyo Disneyland became the most visited theme park in the world. This park was very Americanized, much like the park that was built in France in 1992. However, Tokyo Disneyland was able to succeed where Euro Disney failed because of the cultural attitude differences. The Japanese were excited and intrigued by the idea of having an American culture-themed resort, whereas the French felt threatened and offended by the opening of a park with a foreign culture and insensitivity towards their own culture on their land...
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