Buy custom eHarmony Promotion and Price
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| Topic: |
Business
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| Number of pages / Number of words: |
4 / 887 |
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Another one of the reasons their advertising works so well is that Dr. Warren embodies all the brand attributes. He seems to truly care about his clients ? he does all the talking, and people believe him and trust him. He has credibility with over 35 years of research and understandably, people believe what he says...
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eHarmony is in the Growth stage of the Life Cycle, and their pricing structure is as follows: 12 Month Membership Plan $249.95, 6 Month Membership Plan $159.95, 3 Month Membership Plan $99.95, 1 Month Membership Plan $49.95. There are other dating services available, but none so focused on marriage and commitment as eHarmony, they essentially have the monopoly in this area...
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