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Ebay: Expanding Into Asia Speech

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Essay's paper info

Topic:	Business
Number of pages / Number of words:	8 / 2041

Essay's paper body

Citing one of eBay's more popular commercials, "Whatever ?it' is, you can get ?it' on eBay." Clearly, they are trying to get the public to be aware of the vast number of different products offered on their site.

According to the text, Meg Whitman explained that "the company started with commerce and what grew out of that was a community, essentially creating a community-commerce model...

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Without this trust and the sense of the online community marketplace, eBay would not have reached the success that they have had. It is important to note that eBay has not kept an unchanged business model to follow.

With the advent of increasing competition, eBay has had to slightly change their strategy...

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General points of the essay

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