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| Topic: |
Business
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| Number of pages / Number of words: |
8 / 2179 |
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On the other hand the business segment represents 35 to 55% of the market, where it was found that this segment is less price conscious and more concerned of quality, convenience, and flexibility.
From my point of view, I see that the rental car industry has reached the maturity stage which is apparent in the unique packaging, style, and demand...
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In this stage companies defend brand’s share of market; seek growth by luring consumers from competitors, improve quality; add features to distinguish brand from competitors’ brands.
C. The Organization
Mission statement: easyCar.com’s mission statement is “At eayCar we aim to offer you outstanding value for money...
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General points of the essay
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