Buy custom Dell in china:Strategic rethinking
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Business
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Number of pages / Number of words: |
6 / 1408 |
Essay's paper body
Unlike the United States market where 50% of sales were via the internet, Dell must figure out how to reach its customers without the internet. The Chinese population also likes to use the computer for a trial period before buying. This is probably due to the fact computers are very new to the population...
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Unlike the United States market where 50% of sales were via the internet, Dell must figure out how to reach its customers without the internet. The Chinese population also likes to use the computer for a trial period before buying. This is probably due to the fact computers are very new to the population...
Essay fragment
General points of the essay
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Recommend how Dell should react to slower growth and increased competition in its core market segments. Explain how your new or modified positioning strategy enables Dell to leverage some of its existing advantages.
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