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Topic: Business
Number of pages / Number of words: 3 / 799
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Public relations are an organization's efforts to win the cooperation of groups of people.

Detailed, planned processes that have been proven and are widely accepted throughout the profession accompany this definition. It is essentially a step-by-step, logical approach to problem solving. It then utilizes a systematic approach to delivery the right information at the right time...


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It is essentially a step-by-step, logical approach to problem solving. It then utilizes a systematic approach to delivery the right information at the right time.

A third definition of PR is also noted by Seitel (2004), "Public relations is the

management function which evaluates public attitudes, identifies the policies and

procedures of an individual or an organization with the public interest, and plans and executes a program of action to earn public understanding and acceptance" (p...


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