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| Topic: |
Business
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| Number of pages / Number of words: |
3 / 599 |
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It deals with issues rather than products or services, and is used to build goodwill with the public or employees. A few examples of public relations are employee training, support of charitable events, or a news release about some positive community event (learnthat.com, 2005) In comparison, all of the definitions stress the importance of communication and portraying a positive image...
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In contrast, the meanings may differ according to the type of organization it is applied to.
In my own opinion, public relations deals strongly with communication and strategies to handle public issues and concerns. A public relations representative acts as an in-between and liaison for a particular organization and the public...
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