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| Topic: |
Business
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| Number of pages / Number of words: |
2 / 420 |
Essay's paper body
For a marketing plan to work, a business needs to develop a good sense of direction and purpose and connect it to the activities of their marketing program on an annual basis. The plan should be modified over the life of the product and the modifications should happen periodically. Each year the company’s objectives, situation analysis, costs and sales projections, and controls need to be addressed...
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For a marketing plan to work, a business needs to develop a good sense of direction and purpose and connect it to the activities of their marketing program on an annual basis. The plan should be modified over the life of the product and the modifications should happen periodically. Each year the company’s objectives, situation analysis, costs and sales projections, and controls need to be addressed...
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