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Topic: Business
Number of pages / Number of words: 1 / 207
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CRM has been one of the fastest growing businesses since late 1990s and companies have invested huge amounts to implement CRM strategies, tools and infrastructure. The market for CRM software exceeded 14 % up from 2006 in 2007 and moderate growth is also estimated through 2010. Despite this, high failure rate of CRM strategies implementation is evidenced by market research studies...


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CRM has been one of the fastest growing businesses since late 1990s and companies have invested huge amounts to implement CRM strategies, tools and infrastructure. The market for CRM software exceeded 14 % up from 2006 in 2007 and moderate growth is also estimated through 2010. Despite this, high failure rate of CRM strategies implementation is evidenced by market research studies...


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