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Topic: |
Business
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Number of pages / Number of words: |
3 / 718 |
Essay's paper body
Finally, as oral care is an inelastic product, as the economy changes the price may fluctuate and the demand should not be affected.
Lastly, Proctor and Gamble must decide how to promote the product. As they are credited for the scientific breakthrough of the effects of fluoride on cavity and tooth decay prevention, P&G should certainly make this known...
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This will create a general respect for the product, and a strong sense of trust. Visual advertisements are a strong force that should be considered. Television commercials featuring beautiful people with strong, white, and healthy teeth will be a strong message to send to consumers. Also, as new flavors and varieties are developed, new campaigns directed at the added features would also assist in selling the product...
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Crest Toothpaste
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