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Topic: |
Business
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Number of pages / Number of words: |
31 / 8676 |
Essay's paper body
A company's business model is management's story line for how and why the company's product offerings and competitive approaches will generate a revenue stream and have an associated cost structure that produces attractive earnings and return on investmentâin effect, a company's business model sets forth the economic logic for making money in a particular business, given the company's current strategy...
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Whether a company wins or loses in the marketplace is directly attributable to the caliber of a company's strategy and the proficiency with which the strategy is executed.
Chapter 2
The Managerial Process of Crafting and Executing Strategy
CORE CONCEPTS:
A strategic vision describes the route a company intends to take in developing and strengthening its business...
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