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Essay's paper info
Topic: Business
Number of pages / Number of words: 1 / 75
Essay's paper body

SWOT analysis

? Strong management team and well-educated sales staff

? Good relationship with growers and distributor (i.e. FedEx)

? Price competitive with conventional florists

? Higher margin. Low inventory cost (no perishability issue)

? High customer satisfaction by fulfilling customer needs

? Fresher and longer lasting flowers

? Faster delivery

? Good catalog design with educational trivia ? Concentrated supply source (80% from 8 growers)

? Limited bargaining power to suppliers due to its


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SWOT analysis

? Strong management team and well-educated sales staff

? Good relationship with growers and distributor (i.e. FedEx)

? Price competitive with conventional florists

? Higher margin. Low inventory cost (no perishability issue)

? High customer satisfaction by fulfilling customer needs

? Fresher and longer lasting flowers

? Faster delivery

? Good catalog design with educational trivia ? Concentrated supply source (80% from 8 growers)

? Limited bargaining power to suppliers due to its


Essay fragment

General points of the essay

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