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| Topic: |
Business
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| Number of pages / Number of words: |
3 / 815 |
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In this case, the individual took the palace as a "reference point," and compared his house to it, and thus feels insignificant because the norm has now increased.
Another main assumption of traditional economics is that individuals only decide based on rational decisions; decisions that would increase the income of an individual...
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However, this assumption is highly flawed as it can not explain why people give to charity, and why some consumers will go out of their way to "punish" a store for poor services or ill business practices. "Research tells us that a satisfied customer will tell about 3 others?unsatisfied tell an average of 12 others about their unsatisfactory service experience...
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