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Topic: Business
Number of pages / Number of words: 1 / 217
Essay's paper body

There are four key factors that affect consumer buyer behavior: cultural, social, personal, and psycological.

Depending on a consumer's culture, subculture, and/or social class, an individual will purchase a particular brand that is popular amongst his/her peers.

A consumer's social group has a drastic impact on a which product they will purchase...


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There are four key factors that affect consumer buyer behavior: cultural, social, personal, and psycological.

Depending on a consumer's culture, subculture, and/or social class, an individual will purchase a particular brand that is popular amongst his/her peers.

A consumer's social group has a drastic impact on a which product they will purchase...


Essay fragment

General points of the essay

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