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Business
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| Number of pages / Number of words: |
1 / 162 |
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The fact that a market like China has a significant geographical and cultural segmentation makes the task even more challenging. It requires great effort on the part of the company to try and understand each distinctive consumer group and the specific factors affecting their preferences and behaviours...
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The fact that a market like China has a significant geographical and cultural segmentation makes the task even more challenging. It requires great effort on the part of the company to try and understand each distinctive consumer group and the specific factors affecting their preferences and behaviours...
Essay fragment
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