Buy custom Case: The Plant Allocation Puzzle
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| Topic: |
Business
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| Number of pages / Number of words: |
3 / 722 |
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companies are located abroad, and
discuss with those companies the pros and cons of their locations. While the facility is being
built, EDC should start doing some exploratory research of the bicycle market to learn about
consumer preferences, satisfiers, dissatisfiers, etc. EDC may want to focus on the growing
middle class in Asia who would be more likely to pay a higher price for a high quality, state-of-the-art bicycle...
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This target market would also likely prove more profitable than the lower-
end spectrum.
4. What plan of action would you recommend to Ann Reardon?
In terms of a specific plan of action, Ann should first do a competitive market analysis of the
Asian and foreign bicycle market. This research should give her some more information on
how to proceed...
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General points of the essay
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Case: The Plant Allocation Puzzle
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