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Sales in this group had risen to 5.4.
All of these fact and figures point to the successful goal keeping thus far of the path to growth strategy...
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All of the goals originally reached for had thus far been achieved. When I examine the numbers, a key question comes to mind with regards to overall Unilever sales growth rates amongst their leading brands. From 2002 to 2003 the overall sales average amongst leading brands fell from 5.4% to 3.1. I think this is a significant drop, and it may possibly be a harbinger of bad news looming on the horizon for Unilever...
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