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For example, the $399 price plus monthly subscription fee could be perceived as high to some consumers with limited incomes, such as students, or lower income families. On the other hand, for avid readers the price may be justifiable for their budgets. In the eBook market, the Kindle’s price is comparable to its competition, particularly considering the features it offers...
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In the eBook market, the Kindle’s price is comparable to its competition, particularly considering the features it offers. For example, the Pepper Pad 3 is currently selling for $659, while the Nokia N810 Portable Internet Tablet and Cybook Gen3 readers’ sale for $397 and $449 respectively (Amazon, 2008)...
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