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Topic: Business
Number of pages / Number of words: 5 / 1298
Essay's paper body

This was pretty incredible to be in leadership position in almost all the distribution channels.

  • Successful use of Membership Clubs channel, where B&D doesn't even participate. This was one channel where Makita had 80% market share.
  • Concentration on only one segment (Professional-Tradesmen). This provided Makita with focus on only one segment...

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This was pretty incredible to be in leadership position in almost all the distribution channels.

  • Successful use of Membership Clubs channel, where B&D doesn't even participate. This was one channel where Makita had 80% market share.
  • Concentration on only one segment (Professional-Tradesmen). This provided Makita with focus on only one segment...

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