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Topic: Business
Number of pages / Number of words: 3 / 623
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External and Internal factors. Both external and internal issues influence how the company decides to operate. The external issues will, of course remain the same for all the players in the market. With regard to Marks & Spencer, we can categorise them as follows: Marks & Spencer - SWOT Analysis. What follows is M&S’ SWOT Analysis...


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What follows is M&S’ SWOT Analysis. It highlights the company’s strong and weak points and areas they can improve. Marks & Spencer have recognised that they haven’t responded quickly enough to consumers’ changing needs and preferences. For instance, their clothing range - especially womenswear - has suffered from lack of novelty...


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