Buy custom ?®Argyle Diamonds: where to now???
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But Argyle also has focus on the rare and high price pink diamonds. Thus the company is pursuing a product differentiation strategy through location economies as mentioned in question 2. In addition, Argyle pursuing global strategy since diamonds industry has high degree of pressure of cost reduction and low degree of local responsiveness...
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The strategy enable the company to exploit location economies and to differentiate its products.
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?®Argyle Diamonds: where to now???
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