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| Topic: |
Business
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| Number of pages / Number of words: |
2 / 496 |
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This should lower the complaints from the business travelers. The “frontier strategy†should be kept in place. Based on industry reports, less than 30 percent of families stay more than two nights. This is an opportunity to increase a family’s stay and produce additional revenue when families do the most traveling...
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Finally, the “weekend special†should be initiated in fiscal 2006. This special would require very little advertising cost and would potentially increase weekend occupancy. Even if it costs more to operate the rooms in 2006, if a profit can be made it should be used.
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