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Topic:	Business
Number of pages / Number of words:	4 / 872

Essay's paper body

This type of expedited shopping allows the consumer to buy more in less of the time is a great marketing on the part of Amazon.com

Also on the top of the website, Amazon.com has a link directing the consumer to be able to purchase gift certificates for special occasions such as birthdays and holidays...

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This is a great marketing effort because by purchasing a gift card it enables consumers to spread the word of Amazon.com to the recipient of the card. Word of mouth can be a powerful thing and through gift certificate offerings, Amazon.com captures this marketing technique and increases it's ever so popular list of consumers...

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