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Topic: Business
Number of pages / Number of words: 8 / 2216
Essay's paper body

If the firm is in a highly competitive market its profitability ratios will be relatively low. On the other hand, if the firm is a monopoly or is selling a unique product or serving a niche market, its profitability ratios will be less affected by competitive pressures and so ought to be relatively higher (Blandon P...


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The gross profit represents the difference between the sales and the cost of sales and it needs to be sufficient to cover all the overhead costs and generate an additional profit to retain within the business to reinvest and to provide additional working capital. The gross profit margin ratio is:

gross profit

Gross Profit Margin=---------------------X100

Sales

Gross Profit=sales – cost of sales (opening stock+purchases–closing stock)

The gross profit margins (GPM) of the three companies X, Y and Z are 15, 22 and 40 respectively...


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General points of the essay

: Product Economics And Profitability A Review of the Literature on the Topic of Market Orientation and the Firm with reference to three articles. bp accounting ratios Can information systems provide businesses with a competitive edge? Are such IT related competitive advantages sustainable in the long run? Why or why not? Evaluate The Usefulness Of The Product Lifecycle To A Firm Fully explain how Advertising can affect Profits in Competitive and Non-Competitive Markets In certain cases Porter's Diamond of Competitive Advantage may not be an appropriate framework for the analysis of a nation's sources of competitive advantage. Market Monopoly market audit and competitive market analysis Outsourcing: Staying Competitive in the Global Market Panera Bread: Occupying a Favorable Position in a Highly Competitive Industry perfectly competitive market Research and Analysis of a Monopoly/Oligopoly Market What are the distinctive features of the perfectly competitive model of the market for goods and services? What are the implications for a business strategy aimed at enhancing profitability? Motivational levels between competitive and non-competitive situations

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