Buy custom Impact of Advertisements to Consumers in Buying
Essay's paper info
| Topic: |
Book Reports
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| Number of pages / Number of words: |
8 / 1964 |
Essay's paper body
It is important that a DTC advertisement contains accurate information and making sure that consumers are not misled or deceived by advertisements that violate the law.
Statement of the Problem
What is the impact of advertisements in buying over-the-counter (OTC) drugs?
Specific Problems:
1. What is the profile of the respondents in terms of:
1...
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What is the profile of the respondents in terms of:
1.1 Age
1.2 Sex
1.3 Civil Status; and
1.4 Working Status
2. Do consumers prefer to buy advertised OTC drugs? (question #1)
3. How often do consumers get information from these sources of OTC drug
advertisements: TV, radio, newspaper, poster, magazines, and leaflets?
(question #2)
4...
Essay fragment
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