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Essay's paper body
How can Starbucks increase customer satisfaction while growing at the same time?
Solution:
After evaluating each alternative (Exhibit 2), I recommend that Starbucks invest $40 million per year to increase labor hours per store in order to solve the problem with the quality of service.
Starbucks should also set up an internal strategic marketing team...
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How can Starbucks increase customer satisfaction while growing at the same time?
Solution:
After evaluating each alternative (Exhibit 2), I recommend that Starbucks invest $40 million per year to increase labor hours per store in order to solve the problem with the quality of service.
Starbucks should also set up an internal strategic marketing team...
Essay fragment
General points of the essay
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