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This ad gets the word out that migraine relief is available and that alone makes this an effective advertisement.
The Colgate ad also uses good use of color and that is part of what makes it appealing. The soft blue background and the white sheets give this ad a more subliminal effect. If the colors were more vibrant, it wouldn't have the effect that it has...
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The soft blue background and the white sheets give this ad a more subliminal effect. If the colors were more vibrant, it wouldn't have the effect that it has. Since it is a bedtime whitener, the ad is very effective with the use of contrast with the girl in pajamas hugging a pillow and the sunburst above her suggesting the promise of whiter teeth in the morning...
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