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Essay's paper info
Topic: |
Business
|
Number of pages / Number of words: |
9 / 2386 |
Essay's paper body
Situation Analysis
-Strengths and weakness, opportunities and threats
Starbucks, like many other companies had some strengths and weaknesses.
One of the best strengths that a company can have is a CEO who is not
afraid to take a chance and try knew things. Before Shultz came over to
Starbucks the company did not have any plans of major growth or product
expansion...
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Companies should always have knowledge of what they are
selling and that is what Starbucks did. They knew everything that there
was to know about coffee and if they didnât they would find out.
Starbucks always prepared all of their managers and employees by
sending them to training seminars and classes to learn how to roast the
perfect bean, brew the perfect cup and how to serve each customer
correctly...
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