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Topic: Miscellaneous
Number of pages / Number of words: 6 / 1465
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It was determined that BJ's low brand recall needed to be addressed. Some solutions included: creating products specifically for them or retailing the entire Anti-Gravity range through other specialty bicycle retail chains and stores. This could be accomplished by using our strong cash position to improve brand recall among women consumers to increase sales...


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This could be accomplished by using our strong cash position to improve brand recall among women consumers to increase sales. Other suggestions include:

? Shifting focus from Baby Boomers to women consumers.

? Create a range of bikes appealing to women consumers.

? Sell Anti-Gravity bikes through other specialty bicycle retailers...


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General points of the essay

Strategically Reactive And Strategically Proactive Human Resource Management Analysis of Business Specialty Brand Recall Research for Close-Up Building Service Brand: Enhancing Brand Through Operational Staff'S Brand Commitment. Research Proposal creating brand equity Importance of Responsive Replenishment in Consumer Products and Retail Industries Note on Measuring Brand Awareness, Brand Image, Brand Equity and Brand Value Pierre Chandon Retailing Characteristics Of Fast Food Stores And Their Impact On Customer Sales And Satisfaction Specialty Retail Industry thinking strategically, grand strategies and creating a strategic roadmap (MBA-580) Refletion on Thinking Strategically Specialty Cheese Company “Advertising targeted specifically to children should be banned”. Police Brutality Should Be Addressed Anti-Money Laundering Mantas Solutions

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