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Topic: Miscellaneous
Number of pages / Number of words: 4 / 918
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Educate on time it takes to install since plumbers can't keep up with current demands

iii. Offer incentives to allow plumbers to try it out, once they try ? satisfied

1. Give first unit for free

2. Offer reduced price (rebate of $100, for the first year until market is penetrated)

3. Provide education of installation process (i...


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Provide education of installation process (i.e. do more demonstrations)

4. Capture apprentice plumber market share, since it's so easy to install ? drive competition and awareness for other plumbers.

iv. Offer guarantees for service since plumbers are worried about repairs and re-installs

1. Have Aqualisa take on more of the risk ? provide repair service

2...


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