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Topic: Business
Number of pages / Number of words: 8 / 2092
Essay's paper body

New Product Introductions (NPI)

  • Implementation of new packaging innovations to meet customer requirements will grow their market share in the fiber container business. Distinctive packaging and material differentiation enables improved pricing and margins.
  • Opportunity to get customers to adopt innovation involving the use of fiber containers with paper instead of metal ends...

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Distinctive packaging and material differentiation enables improved pricing and margins.

  • Opportunity to get customers to adopt innovation involving the use of fiber containers with paper instead of metal ends. This can be their competitive advantage to help their biggest customer (Basler) get out of self-manufacturing, instead of them transferring their volumes to another competitor...

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